Sex and Violence in Popular Culture Research Paper - 1

Sex and Violence in Popular Culture - Research Paper Example Sex is usually equaled to gender as they are interchangeably used in everyday conversations. In reality, sex and gender are different. The former relates to physiological characteristic as the latter is a social concept. Sex is also an act that shows physical contact for procreation. Gender depends upon sets of social norms affected by culture and tradition that set apart males from females (Wilson 1-2). The other term to define is violence. Violence responds to conflict as harm is afflicted physically, emotionally or mentally on other people as a result of human action. Violence includes social injustices such as racism and poverty (Daoust 290). Both of them are linked to popular culture. Popular culture deals with the everyday living of people as the theme reflects the lives of the common people (Browne 5). The study deals with the negative effects of the prevailing images shown by the popular culture to the increasing cases of sex and violence as the two societal problems occur in the recent years in response to what the majority people believe. As people throughout their lives seek for learning about the world and its meanings, interactions happen as the humans in the society share experiences. People have roles to play in their lives as the society dictates as standards and acceptable behavior. The roles do not have strict and rigid boundaries as people can have various roles that show flexibility. People can take charge of their lives and choose particular roles to play. Play is important in socialization and building of the personalities of people as personalities affect the roles that people play. In terms of personality traits, the gender is also affected. Nowadays the availability of television programs and video games are widely used by people for information and relaxation. Such popular media affect the roles of women as the

Preeclampsia Essay Example | Topics and Well Written Essays - 500 words

Preeclampsia - Essay Example Other risk factors include promigravida, hydatidiform mole, multiple pregnancy, urinary tract infection, black race, nulliparity, presence of chronic diseases like diabetes, obesity, chronic hypertension and renal disease, and positive family history of preeclampsia (Erogul, Emedicine). Hypertension means a systolic blood pressure (BP) greater than 140 mm Hg and a diastolic BP greater than 90 mm Hg on 2 successive measurements 4-6 hours apart. Proteinuria means 300 mg or more of protein in a 24-hour urine sample or a urine protein-to-creatinine ratio of 0.19 or greater (Erogul, Emedicine). The pathophysiology of preeclampsia is not well established. However, most researchers believe that placental hypoperfusion is the inciting event resulting in abnormal formation of uteroplacental spiral arterioles. These arterioles are highly sensitive to vasoconstriction. Placental hypoperfusion causes release of systemic vasoactive compounds which cause exaggerated inflammatory response, vasoconstriction, endothelial damage, capillary leak, hypercoagulability, and platelet dysfunction (Erogul, Emedicine). Mild-to-moderate preeclampsia may be asymptomatic. Most of the cases are detected through routine prenatal testing. Infact symptoms are mostly seen when end-organs are affected. Some of the symptoms which can be attributed to preeclampsia are headache, visual disturbances, dysnea, malaise and edema. Along with increased blood pressure, physical examination may reveal altered mental status, decreased vision, papilledema, hyperreflexia, seizures and focal neurodeficit (Erogul, Emedicine). Preclampsia should be managed by controlling blood pressure with antihypertensive agents. The goal should be to maintain diastolic blood pressure between 90 and 100 mm Hg and systolic pressure between 140 and 155 mm Hg. In case the patient develops seizures, the patient should be admitted to emergency

Brand Development Case Study Example | Topics and Well Written Essays - 2000 words

Brand Development - Case Study Example Using the concept of the Thai workers along with some modifications in the taste have led to the evolution of one of the most successful energy drinks introduced in the market. Actually, the name was also patterned after a popular Thai drink. Since its release, the product has gained considerable rate of success. From the classic flavour, Red Bull today is produced In different versions catering the needs of various market segments. The product that served as the blueprint of Red Bull was prominently consumed in rural areas. Red Bull, however, attempted to penetrate urban markets and industrialised locations. The target of Red Bull innovators was to inform the working world of the energy drink's existence. Eventually, Red Bull has become a popular choice among individuals who require sustained energy during the course of their work. The main of components of Red Bull includes taurine, glucuronolactone, caffeine, and b-group vitamins. Taurine is a conditionally essential amino acid occurring naturally in human bodies. Basically, there are certain situations wherein taurine becomes as effective component. Glucuronolactone, however, exists in a form of a carbohydrate and serves as a vital facilitator of bodily waste elimination. Moreover, caffeine is an established ingredient that improves concentration and alertness. Finally, the b-group vitamins primarily function to develop the metabolism. Red bull has established a bandwagon because of performance. Indeed, there are several benefits that Red bull consumption provides. Basically, Red bull improves the performance of individuals in their work. Drinking Red bull also wakens the senses of drinkers improving their concentration. It has been observed that drinking Red bull improves vigilance and reaction to instantaneous events. Most important, Red bull is a helpful drink that simulates metabolism and facilitates the movements inside the body. These the fundamental reasons why Red bull has gained the most compared with other energy drinks. To prove its worth, Red bull has been used by several well-known athletes and personalities. The blend of quality ingredients and natural benefits combine to create one of the most dynamic beverages in the market. Aside from the top tier individuals, middle and low profile drinkers have recognised the effectiveness of Red bull energy drink. Definitely, drinking Red bull goes beyond replenishment as it is valued for its consistent performance. Industry Analysis The energy drink industry is relatively small compared with the scope covered by beverages. The industry, however, is gradually making a presence with the emergence of intelligent strategies and marketing initiatives. It is evident that the market catered by energy companies is young and shows trace of maturity. Another important attribute observed in the market is that some groups are portrayed as health conscious individuals. The market of Red bull and other energy drink manufacturers are teenagers and consumers in the stage of early adulthood and are considered as young professionals. Essentially, manufacturers of energy drinks consider their market as tight, but recent trends have indicated an expanding potentials and prospects. At present, there are no giant companies controlling majority of the market shares. Therefore, the competition is stiff